Captain Cool™ Dhoni’s Masterstroke in Personal Branding
“Dhoni finishes off the match in style—and begins a legacy in silence.” Day before Yesterday, on 30/06/2025, I came across this news on my Instagram feed. At first, I honestly thought it was fake and simply scrolled past it. Later, another page posted the same update, but that one didn’t seem very trustworthy either—so again, I ignored it. But today, when I saw the exact same news in the newspaper , I paused. The Man, The Myth . He truly is the real idol of personal branding. I’ve always loved Dhoni—not just as a cricketer, but as a person. He was the reason I got emotionally attached to the Indian Cricket Team , to the game of cricket itself, and of course, to CSK . And to be honest, I’m not someone who follows sports deeply or knows every stat. My love for Dhoni goes beyond the sport. And if you ask me what draws me most to him, my answer is clear: His Personal Branding. Their ability to carry themselves, to create a persona that speaks louder than words—that’s what t...